Creative Wealth Trends(Copyright)
"IP Economy" refers to the commercial application of intellectual property (IP), a business model that transforms original animated characters, stories and other creative works into merchandise, licensing deals, and more. A Hong Kong-based creative studio has, over the years, secured copyright licenses to organize numerous exhibitions and events that have been widely popular among the public.
This episode will explore the importance of IP protection from the perspective of a "super connector" and licensee, while also examining the potential and economic impact of Hong Kong's development in the "IP Economy."